Subscribe to our Free Newsletter. 2:07. If Super Bowl commercials had a Hall of Fame ballot, this is what it would look like! CBS says the game drew just 96.4 million viewers, including out-of-home viewership, down from 113 million last year. Found insideNFL player Rob Gronkowski "takes fans from the field to the locker room to the VIP room to the talk show green room to his parents' kitchen table--a full tour of the world according to Gronk"--Amazon.com. Last season’s Super Bowl, a Chiefs victory over the 49ers on Fox, averaged 102.1 million viewers across all platforms. What decision has the highest odds of success? Did I land in the unlucky 10% on the strategy that works 90% of the time? Or is my success attributable to dumb luck rather than great decision making? Super Bowl LV Broadcast News. Included in the 2021 Super Bowl viewer ratings were 91.63 million television watchers, per Nielsen, against 100.45 million TV viewers for Super Bowl LIV in 2020 and 98.19 million television . After peaking at 114 million television viewers in 2015, the Super Bowl's television ratings have declined in five of the past six years. Each can now roam the Super Bowl commercial hallways with the utmost confidence of one of the most popular in the ratings game. It was a sad day for me. Stephen Battaglio writes about television and the media business for the Los Angeles Times out of New York. February 8, 2021, 1:58 PM. Previous Patriots Super Bowl ratings in Boston: The Super Bowl 55 ratings are in, and they're not so super. From the #1 New York Times best-selling author of Travel Team, Heat and Million Dollar Throw comes a cheer-worthy, family-friendly novel about 14-year-old Jake Cullen, who lives in the shadows of his father and older brother until he ... According to the numbers, the 2021 ratings (38.2) are the lowest since 1969 (36.0). A record number of viewers watched the livestream of the Super Bowl with an average of 5.7 million — up 65% from last year. The 2021 NFL season begins Thursday, Sept. 9, and the quest for the 2022 Super Bowl begins. The league is a dying sport! CBS' multiplatform broadcast of Super Bowl LV fell below the 100 million viewer threshold but set a record for streaming viewing on Sunday, according to Nielsen Live+Same Day fast affiliate. Shaken by scandal, Time’s Up plans to shuffle its board, SAG-AFTRA elects Fran Drescher as president, Spotify adds former Paramount+ executive in new podcast role, Key YouTube executive who built Hollywood partnerships resigns. Super Bowl LV Draws Nearly 92 Million TV Viewers 02-09-2021 According to results from Nielsen, the telecast of Super Bowl LV on CBS, which ran from 6:38 p.m. And Super Bowl 55 is the first game falling below the 40.0 ratings mark since the 1990 Super Bowl between San Francisco and Denver (39.0). The NFL was able to play all of its games despite some postponements due to coronavirus outbreaks on several teams. CBS has sold out the ads for the game at $5.5 million for 30 seconds. TV ratings of the Super Bowl reached a 50 year low in 2021. Fritz and Murray analyse the four major North American promotions, following their exploits from business, storyline and character standpoints. February 9, 2021 at 7:26 p.m. EST. This week's episode of Bet Slippin' Podcast previews the 2021 NFL season with picks for the top player awards, as well as division winners and 2022 Super Bowl champion. Yet, they do now have something to say about the unprecedented delay - though it ain't much. Found insideThe ultimate book for young sports fans is back with the past year's top sports stories, including the biggest wins from the thrilling Tokyo Summer Olympics and Paralympics. Why Netflix is using polls on ‘Love Is Blind’ and other shows, Golden Globes group elects new board of directors, Want to be a social media influencer? The Boston rating for that game was 61. Super Bowl TV ratings for CBS not so super . Two stories of entertainment in the past week. The 57.6 rating in Boston surpasses the rating generated there for all but one of the Patriots' Super Bowl appearances. CBS has clarified the broadcast deliveries for Super Bowl LV, saying that the traditional TV presentation averaged 91.6 million viewers. Tampa Bay Buccaneers quarterback Tom Brady celebrates after his team defeated the Kansas City Chiefs in the NFL Super Bowl LV football game Sunday in Tampa, Fla. CBS Sports announcer Jim Nantz and analyst Tony Romo. Following Super Bowl LV, the series debut of the Queen Latifah-led The Equalizer drew 20.4 million viewers — the smallest audience for a Super Bowl lead-out since Fox's 24: Legacy in 2017 (17 . But the big game still brought in another Super Bowl victory for. Traditional TV viewing has been on a steady decline as more viewers turn to streaming platforms for video content. Best and worst Super Bowl commercials 2021: Ranking the ads, including Cheetos, Jeep and more. While the Tampa Bay Buccaneers took care of the Kansas City Chiefs, which earned ring No. In Super Bowl LIV, the Kansas City Chiefs finished off their incredible championship season by triumphing over the San Francisco 49ers, seizing their first Super Bowl win in 50 years and returning the franchise to glory. At Last! Super bowl halftime ratings 2021. Warner Todd Huston. Des Bieler. The Tampa Bay Buccaneers' victory over the Kansas City Chiefs received a household TV rating of 38.2 in the United States. The previous low was set last year (31.0), and the low before that was a 33.2 in 2005. The coronavirus will surely be blamed as … For example, the ratings in Boston were higher than those in Tampa, Fla.: With a 57.6 local. In Kansas City, the local rating came in at over 59.9, good for an 8-percent increase, per SBJ. Jackson is the youngest quarterback to start a playoff game at 21 years and 364 days old . Tampa Bay's 31-9 win was the most livestreamed NFL game ever, averaging 5.7 million viewers, up 65% over last year's Super Bowl. The only Super Bowl Tom Brady appeared in that bested that mark was Super Bowl XLIX in 2015, when the Patriots beat the Seahawks for Brady’s fifth ring. ET to 10:16 p.m. Covers the history of the Super Bowl games, from the first Super Bowl in 1967 to Super Bowl XXXI in 1997. Includes a synopsis of each game, photos, statistics, and a Super Bowl quiz. Found insideNew York Times bestselling author and former NFL defensive end Tim Green encourages readers to fight for their dreams in this heartfelt story about a young football star grappling with the stress of living up to his father’s name. Kansas City led all metered markets with a 59.9 rating, an increase of 8% over its Super Bowl rating from last year. CBS announced on Tuesday morning that 96.4 million viewers watched the game across all their platforms, “including the CBS Television Network, CBS Sports and NFL digital properties, Buccaneers and Chiefs mobile properties, Verizon Media mobile properties and ESPN Deportes television and digital properties.”. The NFL remains as the most powerful TV product in America. After ratings for the NFL regular season and first two rounds of playoffs were down, the two championship games reported a slight increase in ratings from last year. . . Found insideAuthoritative and up to the minute, NFL Football continues the epic American success story. The 57.6 rating in Boston surpasses the rating generated there for all but one of the Patriots' Super Bowl appearances. Tom Brady and the Buccaneers cruised to a 31-9 victory over the Chiefs on Sunday with the final result not in doubt throughout much of the second half. The story of our family.” Texas, 1921. A time of abundance. The Great War is over, the bounty of the land is plentiful, and America is on the brink of a new and optimistic era. . during the 2021 regular season. While CBS didn’t announce the number of viewers who watched the game on CBS, Sports Business Journal reported the total number was 91.629 million. Somehow, a bad statistic about Patrick Mahomes is also insanely impressive. In 2020, the Super Bowl on Fox averaged 102.1 million viewers, the tenth most watched Super Bowl ever and eleventh most watched program of all-time. Will the pandemic take the fun out of Super Bowl LV? Sorry, your blog cannot share posts by email. Ratings predictions: Super Bowl 55 and more. TV ratings of the Super Bowl reached a 50 year low in 2021. According to @Ourand_SBJ, Super Bowl LV got a 57.6 rating in Boston. When his last chance to try the magical jersey comes up, Coleman finds himself transported into the body of Dan Marino and playing in the Super Bowl, but back at Coleman's home, Marino--in Coleman's body--panics and takes off the jersey. 2021 Super Bowl score: Tom Brady wins seventh ring as Buccaneers dominate Chiefs and Patrick Mahomes Tampa Bay won its second Super Bowl as Brady affirmed his legendary status In local markets, the numbers that tie into viewership are just as telling. TAMPA, FL - FEBRUARY 02: A view of the Jose Gasparilla II with the battle flag of each of the NFL teams as well as the AFC Champion flag of the Kansas City Chiefs and the NFC Champion flag of the Tampa Bay Buccaneers along with the iconic Super Bowl LV logo floats in the . by Paulsen. This book gives executives and managers the information they need to build strong, enduring, and profitable brands. Terry Bradshaw posted a zero rating on a record three occasions, while eight other QBs have two games of 0.0. February 4, 2021. CBS' broadcast has record-setting digital viewership, but even so the audience is the smallest for the game since 2007. Site Last Updated: Friday, September 3, 5:50AM Question, Comment, Feedback, or Correction? Brady collected his seventh Super Bowl ring after a night that saw him connect on 21 of 29 passes for 201 yards . Apparently, a Super Bowl blowout in the middle of a pandemic is not the best way to generate super-sized TV ratings. Found insideMichael Bennett is a Super Bowl Champion, a three-time Pro Bowl defensive end, a fearless activist, a feminist, an organizer, and a change maker. The Boston market, buoyed by Tampa Bay and ex-Patriot quarterback Tom Brady . The 2021 USA TODAY Ad Meter Replay Ratings are in the books (yearbooks? CBS Sports announcer Jim Nantz and analyst Tony Romo believed Super Bowl LV would be one for the ages with Tampa Bay Buccaneers’ Tom Brady facing off against the Kansas City Chiefs’ Patrick Mahomes. 35 of the coolest plant shops you can find only in L.A. Below, we look at the odds to win the 2022 Super Bowl, with NFL picks, predictions and best bets. However, viewership is predominantly North American; the Super Bowl is the most watched television broadcast in the United States every year. However, despite the ratings dropoff, the 2021 Super Bowl is still the most-watched program of the past 12 months, and the most live-streamed in history. TV sports have held up far better than entertainment programs, but they have seen some audience erosion as well because of the proliferation of options for consumers. The numbers are in for Super Bowl LV's TV ratings. © 2021 NYP Holdings, Inc. All Rights Reserved. The 2021 Super Bowl had the lowest TV rating in 52 years, according to Sports Media Watch. New Orleans, even crediting their defense for the Kendall Hinton game, is No. Combining all methods of viewing â TV, stream and so forth â the number climbs a bit to 96.4 million, but still doesn't reach the heights of Super Bowls past. Super Bowl LV is poised to be the most-watched television event of 2021. Bitcoin engagement went up. (Kickoff time is approx 6:30pm) Super Bowl LV featured the . 9 Feb 2021 50,094. Unlike most TV commercial buys, the audience level for the Super Bowl is not guaranteed. +2 Without 'boycott bowl,' New Orleans' Super Bowl 54 ratings more than double 2019 game Ratings: Super Bowl LV Eyes 14-Year Low, Equalizer Draws 20.4 Million The Weeknd Performs Super Bowl 55 Halftime Show -- Watch and Grade It Nielsen has been flagged for a delay of game. Found insideAn illustrated history of the Super Bowl, explaining what it is and the rules of the game, and including highlights of the Super Bowl's most memorable moments. Found inside – Page iStrategic Sport Communication, Second Edition, presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their ... Biden's Withdrawal Leads to Door-to-door Executions. Tom Brady blown away by Buccaneers’ Super Bowl ring, Gronk trolls Tom Brady over boozy Super Bowl celebration, Bill Belichick gets cryptic when asked about Tom Brady phone call, Life can get crazy when your namesake is a sports figure, cruised to a 31-9 victory over the Chiefs on Sunday, Concerns in the sports media industry grew. According to CBS, 91.6 million viewers . Robert Saleh of the Philadelphia Eagles and New York Jets respectively, sit down with SI's Albert Breer ahead of the 2021-2022 NFL season. Found insideTrailblazing Seattle Seahawks fullback Derrick Coleman Jr.—the first deaf athlete to play offense in the NFL—tells his inspirational journey of persevering through every obstacle, remaining dedicated to the hard work and a no-excuses ... Jackson is the youngest quarterback to start a playoff game at 21 years and 364 days old . Skip recommended stories carousel and go to main content. Celebrating the 50th anniversary of America's greatest game. His coverage of the television industry has appeared in TV Guide, the New York Daily News, the New York Times, Fortune, the Hollywood Reporter, Inside.com and Adweek. Super Bowl 2021 ad review. Included in the 2021 Super Bowl viewer ratings were 91.63 million television watchers, per Nielsen, against 100.45 million TV viewers for Super Bowl LIV in 2020 and 98.19 million television . This book shadows the usage of 'Uncle Tom' to understand how social norms associated with the phrase were constructed and enforced. Videos by OutKick A day later, Super Bowl LV's ratings are in, and they are not great. The 29.9 rating is equivalent to 38.67 million viewers — down 3% from last year on CBS (39.95M), down 10% from 2018 on NBC (43.00M), and the smallest . August 31, 2021. The ratings for Super Bowl 55 are in, and the news is not good. February 9, 2021 2:38 pm ET. The final ratings for the 55th Super Bowl broadcast include out-of-home impressions. By Jake Ciely and Nando Di Fino Feb 8, 2021 262 1. Fans sit among cardboard cutouts. VOTE NOW: Watch The Nominees And Vote For Your Favorite Found insideAs the Super Bowl draws nearer, teens Steve Thomas and Susan Carol Anderson learn that the entire offensive line of the California Dreams have failed their doping tests and that the Dreams' owner is trying to cover up the test results. The Tampa Bay Buccaneers' victory over the Kansas City Chiefs received a household TV rating of 38.2 in the United States. Brady led the New England . Last year's average TV viewership sat at 100.45 million viewers for Super Bowl 54, with another 3.4 million tied into streaming. Feb 03 2020 The Super Bowl put a halt to a four-year decline in viewership with an estimated 999 million people watching the Kansas City Chiefs come back to. The number of people who watched the Super Bowl LV matchup between the Tampa Bay Buccaneers and the Kansas City Chiefs was the . . 7 months ago. Which is, frankly, an amazing outcome. The Tampa Bay Buccaneers begin their title defense, while the Kansas City Chiefs seek to make it back to the big game for the third straight year. That game featured the New York Jets and Baltimore Colts. Found insideYou'll also find colorful images of rural life: cows, horses, country kids, and plenty of chaps-wearing cowboys. I hope you get a kick out of this book of mine. I hope it makes you smile. While the TV numbers dipped roughly 9 percent, the NFL's regular season lost about a 7 percent viewership, meaning the loss in viewers is just about on par with the losses during the regular season, per SBJ's John Ourand: This game will be the most viewed U.S. telecast of 2021 by a long shot. Super Bowl Greatest Commercials 2021 is pitting the top 20 of the past 20 years against each other—and you get to decide which is #1 by voting before and then again LIVE during the show on Wednesday, Feb. 3 at 8/7c on CBS and CBS All Access. Similarly, Who is the youngest quarterback in the NFL 2021? Sunday's Super Bowl 54 on FOX averaged a 29.9 rating in adults 18-49, the lowest since at least 1992. Boston’s Super Bowl 2021 rating was higher than the Tampa market (52.3). This commemorative edition also features in-depth profiles on Brady, Mike Evans, Rob Gronkowski, Bruce Arians, and more. 2 at 28.8%. Super Bowl Ratings Crash to Lowest Level Since 1969, Least Watched Since 2006. The 57.6 rating in Boston marks the second best Super Bowl rating in that market, beating the Boston DMA ratings for most of the Patriots Super Bowls. ET, drew an average TV audience of about 92 million viewers who tuned in to watch the Tampa Bay Buccaneers take on the Kansas City Chiefs in what turned out to be a . February 9, 2021 at 7:26 p.m. EST . Patriots mourn loss of three-time Super Bowl champion David Patten. Are you a Stathead, too? Found insideIn 1966, as the champions of the AFL and NFL prepared to play each other for the first time, Kansas City Chiefs–owner Lamar Hunt wrote the following to Commissioner Pete Rozelle: “I have kiddingly called [the championship game] the ... Furthermore, the NFL extends its dominance in regard to TV ads, with the 2021 edition of the Super Bowl raking in a record $545 million in ad revenues (Deadline, 2021). Green Bay is third, and Kansas City is fourth. He is also the author of three books about television, including a biography of pioneer talk show host and producer David Susskind. According to the numbers, the 2021 ratings (38.2) are the lowest since 1969 (36.0). Fans in the Boston market were as interested in watching Brady in the Super Bowl as ever. The game lost 43 percent in young viewers four years ago and 51 percent in 2008, the site reported. Super Bowl LX will need to be watched in 145 million American households to break the TV rating record. A decline in Super Bowl TV ratings is nothing new to the NFL, though. John Angelillo/UPI. In beating the defending champs by a 31-9 margin, the Bucs snuffed out a good deal of the talk about Tom Brady passing the torch to Patrick Mahomes. This book lays down a marker as to the state of economists’ understanding of the National Football League (NFL) by assembling sophisticated, critical surveys of by leading sports economists on major topics associated with the league. That peak rating of 57.4 in Super Bowl 54 came as the Chiefs rallied to beat San Francisco in the second half. That game, a 21-10 win for the Steelers over the Seahawks, averaged 90.8 million on ABC. Super Bowl LV is poised to be the most-watched television event of 2021. 2021 at 1226 am. The NFL's 2021 Super Bowl attracted 96.4 million viewers. The 2021 Super Bowl had the event's lowest TV ratings since 2007.. Super Bowl LV, during which the Tampa Bay Buccaneers defeated the Kansas City Chiefs, attracted 96.4m viewers on CBS, the network . Last year, the Chiefs’ win over the San Francisco 49ers was watched by 102.1 million viewers on Fox and streaming platforms. The NFL's lucrative TV deals have kept the league's profitability staggeringly high to this day, contrary . After a fairly lengthy delay in the ratings reveal (by usual standards), CBS on Tuesday announced a dip in ratings from over 100 million TV viewers last year to just over 91 million TV viewers this year â a fairly significant drop and the worst TV viewership number in over a decade. Here are some tips for getting started. Advertisers are cautious. While the Super Bowl has become a worldwide cultural event, the annual league championship games had a long history even before the first Super Bowl in January, 1967. UPDATE, 5:11 PM: Well, that was quick, kind of. Super Bowl television ratings have traditionally been high. Super Bowl XLIX was the most-watched Super Bowl ever, and was played on February 1, 2015. With the Super Bowl just around the corner, Monday morning quarterbacking around the NFL's nightmare 2020 TV ratings is about to kick into high gear. By . Thanks for contacting us. Nielsen still doesn't have any Super Bowl LV ratings to report today. XLVI (Giants): 56.7 Super Bowl ratings went down. The 38.2 rating […] Super Bowl ratings fall flat despite historic quarterback matchup. There was an average of 114.4 million viewers who watched the New England Patriots defeat the Seattle Seahawks that day, with a 47.5 rating; meaning 47.5% of all televisions in America were tuned into the big game six years ago. Nielsen still doesn't have any Super Bowl LV ratings to report today. The 2021 Super Bowl lost another 37 percent of viewers in that age demo over last year's audience. Super Bowl LV attracted 96.4 million viewers, the company announced Tuesday, as the Tampa Bay Buccaneers beat the Kansas City Chiefs, 31-9. A special issue of the International Journal of the History of Sport, this collection of provocative essays explores the many faces of sport in America. There could be any number of reasons for the loss in viewers, but most predominantly, the fact that the game was relatively non-competitive by halftime. Most Steeler fans will enjoy recalling each player's athletic accomplishments, but this book also delivers the rest of the story-both on and off the field. For fans of Pittsburgh football, it gets no better than Men of Steel. Terry Bradshaw posted a zero rating on a record three occasions, while eight other QBs have two games of 0.0. Those internet-connected viewers see the same telecast — and national commercials — as TV viewers. Bitcoin engagement went up. Found inside – Page 1This book provides clear and simple explanations to the intricacies and nuances that affect the outcomes of every NFL game. This updated edition contains recent innovations from the 2015 NFL season. 2021 at 1:56 p.m. One of the most watched annual sporting events in the world, the NFL's championship game is broadcast in over 130 countries in more than 30 languages. Super Bowl XLIX was the most-watched Super Bowl ever, and was played on February 1, 2015. CBS sold all of its commercial time on the game, with advertisers paying an average of $5.5 million for a 30-second spot. He said, she said: Rating each other's teams Share this: . Similarly, Who is the youngest quarterback in the NFL 2021? Amid very different circumstances due to the COVID-19 pandemic, the New York rating saw a small increase to 45.7, up from 45.2 last year. When adding TV viewers from various other platforms, that number grows to 96.4 million viewers, still a pretty big hit to average viewership altogether. Found inside – Page 480Boston Globe. https://www. boston.com/sports/nfl/2021/02/26/disney-espn-abc-monday-night-football-super-bowl-nfl-broadcast-rights-deal Freedman, W. (1987). Professional sports and antitrust. Quorum. Garcia, A. (2016). The ratings are in ... The Super Bowl ratings are in, and the numbers were down. Taliban Fires Shots at Small Children. Super Bowl ratings 2021 In local markets, the numbers that tie into viewership are just as telling. You may occasionally receive promotional content from the Los Angeles Times. In this new edition of The TB12 Method, Tom Brady further explains and details the revolutionary training, conditioning, and wellness system that has kept him atop the NFL at an age when most players are deep into retirement. 7 for quarterback Tom Brady, Rocket Mortgage triumphantly created a rare footnote to the Big Game. Strictly on TV, CBS Sports averaged 91.629 million viewers for its broadcast of Bucs vs. Chiefs in Super Bowl 55 on Sunday. XLII (Giants): 55.6 Check them out right here, all on one page. Found insideIn Payton and Brees, longtime Saints insider Jeff Duncan tells the compelling story of Payton and Brees's unique symbiotic relationship. From its humble beginnings in Canton, Ohio, to its emergence as a sport cherished by millions, all the key moments and famous athletes are honored within the pages of this handsomely produced book. The lengthy delay in getting the numbers out led to some speculation that the viewership numbers and ratings were in for a big decline from last year's San Francisco vs. Kansas City matchup in Super Bowl 54, which turned out to be fact. Kansas City, Boston and Tampa were the top three markets. Found insideKeep this book right next to your favorite football-watching chair to consult during the game and visit ThinkYouKnowFootball.com to stay updated on interpretations affected by rule modifications. 2021 Super Bowl draws 96.4 million TV and streaming viewers, lowest since 2007 Tampa Bay Buccaneers quarterback Tom Brady celebrates after his team defeated the Kansas City Chiefs in the NFL Super. Yet, they do now have something to say about the unprecedented delay - though . Presents a brief history of fifty Super Bowl games, profiling the key players and coaches, setting, and events affiliated with each. The Wide Shot brings you news, analysis and insights on everything from streaming wars to production — and what it all means for the future. 218,868. The championship game between the Tampa Bay Buccaneers and Kansas City Chiefs drew a 38.2 rating, the lowest since 1969 Super Bowl rating of 36.0. But this year's number is just another dip compared to past years. An additional 5.7 million viewers watched the game over a digital stream, bringing the total to 96.4 million. But advertisers will be navigating a potential social media minefield. New York (CNN Business) Taking place in the middle of a global pandemic Super Bowl LV was an NFL championship game unlike any other. It was set on February 1, 2015, when Super Bowl XLIX was played. LI (Falcons): 54.3 Every Sports Reference Social Media Account. PF Whalen. February 8, 2021 8:15 am ET. TV Ratings: Super Bowl Hits 14-Year Low. Found insideThis is the story of a franchise, a culture, and a people told from a true fan's perspective. (Which was the last time ABC broadcast the Big Game.). The lack of competition in the game, where the Bucs led the Chiefs 21-6 at halftime, did not help. XLIX (Seahawks): 61 So, yes, nearly a year after he left. That would be the lowest TV viewership in 15 tears for the Big Game (90.75 million for Steelers vs Seahawks in 2006). Reveals the economic, cultural, and social implications of the Super Bowl, describing the intense preparation and planning that goes into the game, the role of advertising, and the spectacular halftime show. $5.5 million, which is down somewhat from 2020 prices, likely to projected lower ratings. Favorability of Super Bowl halftime performers in the U.S. 2021 The most important statistics Amount wagered on the Super Bowl in sports books in Nevada 2004-2021 Op-Ed: On the front lines, here’s what the seven stages of severe COVID-19 look like, A popular surfing instructor, QAnon, and an unspeakable horror, Ultimate SoCal college football sports bar guide: Find out where to watch your team, Plaschke: Hope has arrived: All aboard the Bruins bandwagon. We've received your submission. Nielsen on Monday night confirmed that ratings for the Tampa Bay Buccaneers' 31-9. The industry rallied to pull off often epic productions during a pandemic—with wildly mixed results. The numbers show that viewership fell nine percent, making the game the lowest-rated Super Bowl in more than 50 years. 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